Description: Real-world outcomes are shaping the medical education conversation, but definitions, expectations, and feasibility vary widely. Join us as for a candid discussion with 2 commercial supporters and a claims data expert about what “real-world outcomes” really mean, how they differ from other outcomes measures, and when pursuing them makes sense. Walk away with a clearer understanding of available data sources, stakeholder expectations, and practical pathways to measuring impact beyond traditional surveys.

Panel Speakers:

Steve Bender

President, FACTORx

Ryan Fuller, R.Ph., CHCP

Medical Education Grant Officer, Cardiometabolic Health

Lilly Grant Office – Global Independent Initiatives

Global Medical Affairs Organization                

Amanda Kaczerski, MS, FACEHP

Director, Hematology Grants

Johnson & Johnson

Learning objectives:

• Describe how “real-world outcomes” are defined by different stakeholders, including medical education providers, commercial supporters, and data partners.
• Compare approaches to measuring outcomes beyond traditional surveys, including claims data and other real-world evidence sources.
• Evaluate when and how real-world outcomes measurement is feasible and appropriate within medical educatio initiatives.